The Krijuna Way

Meet your SARTHI.

In the Mahabharata, the sarthi is the charioteer — the trusted guide who brings clarity at the moment of decision. SARTHI is our framework for growth investing: a way to find direction, sharpen focus and stay disciplined in the chaos of the market.

SSmall in size
AAccelerated Growth
RRobust Capital Allocation
TTailwinds in the industry
HHonest Management
IImproving Technicals
The framework

Six tests. One direction.

Every idea we back has to earn each of these six letters. Together, they spell SARTHI.

S

Small in size

Every great company was once small.

We hunt where tomorrow's leaders are still being built — nano, micro and small-cap companies, from a few crore up to roughly ₹5,000 crore in market value. Smaller companies carry higher risk, but also the room to compound capital many times over. We're not against larger companies; it simply comes down to the size of the opportunity.

Market cap from a few crore up to ~₹5,000 croreGenuine runway left to scalePotential to compound capital 3x–30x
A

Accelerated Growth

Growth is life — and no one is ready to die.

We look for businesses entering a phase of rapid, visible growth rather than slow, linear progress. The signals usually show up in the numbers and the product long before the crowd notices.

Gross block expanding sharply — heavy investment in capacityLow utilisation of current capacity, leaving headroom to growInnovative products replacing older onesProduct adopted as a substitute across the market
R

Robust Capital Allocation

The rarest management skill.

A company is only as good as where it puts its money. We study how management allocates capital — toward higher margins, innovation and cash-generating assets — because that single skill shapes long-term value. The simple test we apply to every decision: does it increase shareholder value?

Strong, improving ROCE and ROICCapital directed to high-margin, innovative betsClean, carefully analysed cash flowsVision, futuristic thinking and first-mover instinct
T

Tailwinds in the industry

The wind at the company's back.

Even a great business struggles against its own industry. We favour companies riding powerful structural tailwinds — especially where government and private capex move in the same direction, lifting demand across an entire sector for years.

Government and private capex pulling togetherStructural, multi-year demand shiftSector at the start of an up-cycleThe right business in the right place at the right time
H

Honest Management

It all starts with a thought.

Numbers can be engineered; character cannot. We weigh the integrity of management above almost everything — judged not by whether they are always right, but by whether every decision is taken in the right spirit to grow intrinsic value. It is the single most important trait, because everything begins with intent.

A track record of honest conduct and commentarySound corporate governanceFair related-party and capital-allocation decisionsVerified through concalls, plant visits and scuttlebutt
I

Improving Technicals

The chart is the language of the market.

Finally, we listen to the market itself. We aim to enter as the technicals improve — catching the strongest, largest move, the one that arrives when a business is on the verge of a complete financial transformation. It is the moment the right company, in the right place, with the right resources, is finally recognised.

Technical confirmation on the chartCatching the strongest, largest moveA business on the verge of transformationFundamentals and price aligning together

What is SARTHI?

SARTHI is our framework for growth investing — built over years of study, hard work and hard-won lessons. It is not a guarantee of success; nothing in the market is. It is a way to tilt probability in our favour, and to give us the three things every investor needs: direction, focus and discipline.

Roger Federer won barely 54% of the points in his career — yet won almost 80% of his matches. You don't have to be right every time. You can't be. You just need an edge, applied with discipline.

Why you need a SARTHI

Kya se pehle, kyu? — the “why” before the “what”.

For direction

There are over 5,000 listed companies, and no one knows which is better than the next — the problem of abundance. SARTHI cuts through the noise and points us in one clear direction.

For focus

Once the direction is set, every bit of energy goes into finding the very best within it. Do less, do more, do quality — and keep coming back when focus scatters.

For discipline

In the markets, roughly 90% fail — not from lack of knowledge, but lack of discipline. Greed and fear swing every decision. SARTHI is the anchor that keeps us steady.

If “No SARTHI”…

The flip side of the framework. When a company fails the SARTHI test, the warning signs tend to look like this — and we stay away.

Businesses that change their core model again and again
Vision and mission rewritten to chase the latest theme
Cash trapped in receivables rather than in the bank
Profit on paper with little real cash flow behind it
Bold targets and promises that quietly disappear
Wealth eroded while the story keeps changing

See SARTHI in action

Research-backed recommendations, every call guided by the framework.

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